A survey of nine contemporary media institutions including their technical, economic, social, political and cultural implications. We will also examine the social and individual effects of these media, the policies that govern them, and their role in globalization.
This course consists of twelve sessions on contemporary media. For each session, there will be…
After covering four sessions, there will be an essay exam on the material you covered.
Although the course is asynchronous, you must complete each assignment by the deadline specified on this syllabus and on Google Classroom.
You may get the textbook from the following sources:
The textbook is also available on reserve at Rosenthal Library.
Under each class, I will post on this site the following review materials:
Use these materials to prepare for the midterm and final exams.
This course will use Google Workspace for Education using your QC CAMS (often referred to as the QC ID or QC Active Directory) account.
Below are instructions for how to activate your QC Google Workspace for Education account (titled “Step 1” below) and how to join our course on Google Classroom (titled “Step 2” below).
New Queens College students and students enrolled at another CUNY campus will have to take an additional, initial step (titled “Step 0” below).
You can have more than one Google account. If you use Gmail, you already have a Google Account: this is your personal Google account. Google also offers organizations, businesses and educational institutions Google Workspace accounts for its users. Since you’re enrolled at Queens College, you have access to a QC Google Workspace for Education account.
You cannot access Queens College Google Workspace for Education using your personal Gmail or another Google Workspace account.
You can be logged into both accounts at the same time, but you will likely have to switch between accounts to access your QC Google Workspace for Education account versus your personal Google Workspace.
Students New to Queens College, Recently Transferred to QC, or Enrolled at another CUNY Campus.
You must first activate your Queens College username and email account at https://cams.qc.cuny.edu.
The process takes about three (3) business days so please start this process as soon as possible.
Information Technology at Queens College offers detailed instructions for activating (or claiming) your QC Google Workspace for Education account. The process comes down to four steps.
You can now access your QC Google Workspace for Education account at https://drive.google.com/a/qc.cuny.edu.
Your Google Google Workspace for Education username is the same as your qmail address (e.g., firstname.lastname@example.org).
Google Classroom is a barebones, learning management system that you will use to submit your assignments and I will use to grade your work. We will not be using Blackboard.
I will also post announcements to Google Classroom instead of emailing everyone in class. However, you should use email to contact me, instead of the private commenting system in Google Classroom because it doesn’t work well.
Google has instructions for joining a course in Google Classroom. The process basically comes down to four steps:
I highly recommend downloading the Google Classroom mobile app for iOS or Android. If you allow push notifications, you will immediately receive important announcements from me and learn when assignments are posted.
We will be using some QC Google Workspace applications in this class.
A majority of access issues can be resolved switching to your Queens College Google account. This article describes how to switch between Google accounts.
Another resolution that always works is to log out of all your Google accounts in your web browser and then logging back into your QC Google Workspace account at https://drive.google.com/a/qc.cuny.edu.
For in-person classes, regular attendance is required. Attend twelve or more classes and receive five bonus points added to your final grade. Students missing more than four classes will not be permitted to take the final exam.
For hybrid course, regular attendance is required. Attend seven or more classes and receive five bonus points added to your final grade. Students missing more than three classes will not be permitted to take the final exam.
This policy does not apply to online courses.
You must be present or participating in class during the verification of attendance period. Otherwise, I will report you as not attending and you will be dropped from the class.
The verification period is as follows:
Academically-related activities include, but are not limited to:
Note: Logging into an online class is not sufficient, by itself, to demonstrate participation in an academically-related activity by the student.
Digital devices are prohibited in in-person classes. Unfortunately, students in the past have failed to use computers, tablets, smartphones, etc. in a professional, responsible, or productive manner, and, as such, you are not allowed to use these devices in class after the first class session.
You’re welcome to print out the slides ahead of time—they are often available on this website—and to take notes on paper. I recommend buying a spiral notebook, some nice pencils, and a portable pencil sharpener to do this.
Further, if I find you engaging in any other disruptive behavior, such as passing notes, instant messaging, chatting, photographing, or texting, I will remove you from the classroom and have you withdraw from the class.
Students are expected to use proper language, wear appropriate attire, and be mindful of backgrounds that may or may not be distracting, offensive, or harassing to others when using virtual conference tools, such as Zoom.
Please submit your work on time. Late quizzes and take-home final exams will not be accepted. In some cases, assignments due at the end of the term will not be accepted. In-class exams must be taken at the date and time listed below unless other we make other arrangements.
All other work will be penalized as follows:
There are no incomplete grades for this class except in the case of a documented emergency in the final weeks of the semester. If you experience such an emergency, please contact me immediately, and we will work out a schedule for you to complete the outstanding work before the beginning of the following semester.
But aside from these circumstances, no late work will be accepted and no “incomplete” grades will be granted. If you have difficulty keeping up with coursework, consider giving yourself extra time to complete assignments, reducing your overall course load, and/or taking this class at a later semester.
There are no opportunities for extra credit. As a matter of fairness, your grade will be based on the work assigned to all students.
Do not use the commenting system in Google Classroom to communicate with me.
Always use your QC email account (email@example.com) to email me, and also direct all emails to my firstname.lastname@example.org account. This is the only way I can communicate with you, other than face-to-face meetings or via video conferencing.
The CUNY Policy on Academic Integrity, as adopted by the Board, is available to all students. Academic dishonesty is prohibited in the City University of New York and is punishable by penalties, including failing grades, suspension, and expulsion.
This includes the use of homework helper sites, such as like chegg.com. These may not be used for class assignments. Students who use chegg.com or similar websites may be able to obtain an unfair advantage over other classmates. Gaining an unfair advantage is a violation of CUNY policy on academic integrity.
All programs in New York State undergo periodic reviews by accreditation agencies. For these purposes, samples of student work are occasionally made available to those professionals conducting the review. Anonymity is assured under these circumstances. If you do not wish to have your work made available for these purposes, please let the professor know before the start of the second class. Your cooperation is greatly appreciated.
During the final four weeks of the semester, you will be asked to complete an evaluation for this course by filling out an online questionnaire. Please remember to participate in these course evaluations. Your comments are highly valued, and these evaluations are an important service to fellow students and to the institution, since your responses will be pooled with those of other students and made available online, in the Queens College Course Information System. Please also note that all responses are completely anonymous; no identifying information is retained once the evaluation has been submitted.
Please maintain a professional demeanor when posting online. You can be respectful even when you have a difference of opinion. Treat others as you’d want to be treated yourself. Don’t type in all caps, as that is the online equivalent of shouting. If you need to emphasize a word or phrase, use italics.
Students with disabilities needing academic accommodation should register with the Special Services Office by emailing QC.SPSV@qc.cuny.edu. For more information about services available to Queens College students, visit the Office of Special Services website: https://www.qc.cuny.edu/studentlife/services/specialserv/Pages/default.aspx.
The Queens College Helpdesk, (718) 997–4444, email@example.com) is located in the I-Building, Room 151 and provides technical support for students who need help with Queens College email, CUNY portal, Blackboard, and CUNYFirst.
One of the most important skills you will learn throughout your education is writing. If you cannot write, you will not succeed at communicating your ideas and will endanger your professional development.
The Writing Center at Queens College offers free assistance to students with writing. Please visit the center at least once for each writing assignment you have for your classes this semester. You can schedule a one-hour session or drop in to consult an on-duty tutor.
After auditioning each recorded lecture and reading the relevant chapters from the textbooks, you will take a quiz. Each quiz consists of about ten-to-twenty questions—a mix of true-false and multiple-choice. The quiz will be available online as a Google Form.
Note the quiz deadlines. No late quizzes will be accepted.
Ten of twelve quizzes are required and constitute 40% of your final grade.
There will be three exams. Each exam will consist of five identification questions and five short answer questions that you will submit on Google Classroom by the due date listed below.
All three exams are required and constitute 60% of your final grade.
As this course is asynchronous, the dates on this schedule are suggested dates of completion. However, the due dates for each assignment—including quizzes and exams—are firm and must be completed on-time in order to receive credit.
Contemporary Media signals a dramatic shift from mass media to more narrowly targeted “new media” that is made possible by technological changes (digitalization) and cultural changes (the rise of information society).
The emergence of mass print in the nineteenth century ushered in an age of books and magazines, but new competition from other media has changed how books and magazines survive in a post-print age and how they continue to circulate ideas.
Once a means to deliver news to the public, newspapers were synonymous with the print media that carried the news. However, recent technological and cultural changes have made newspapers find new ways to reach its audience beyond the same print product for everyone.
Radio and recorded music have evolved together since the beginning of the 20th century and have adapted to recent technological challenges by specializing its content and moving to new, different platforms.
Exam 1 is due today by 11:59 PM EST on Google Classroom.
The film industry has evolved from a tightly controlled vertically integration studio system to one that today requires a variety of different and segmented ways to reach an audience.
Once dominated by the former radio networks, television in the United States has evolved to new programming forms, new platforms, and facing new competition as your primary screen.
The rise of interoperable networks and personal computers since the 1960s made possible the emergence of the Internet in the 1990s and the digital revolution in contemporary media.
Emerging during the industrial revolution, advertising and public relations emerged as ways to direct messages to consumers and the public through the media. In the digital age, the media may have changed but the messages have persisted.
Exam 2 is due today by 11:59 PM EST on Google Classroom.
The telephone has converged into the smartphone and the third screen—the movies and TV being the first two. As a carrier for binary data, the phone is now a bona fide computer connected not just to the telephone network but also the Internet. Video games represent media convergence, consisting of many other media and a born-digital form.
As media ingratiate themselves into our lives, we study how media effects the cognitions, emotions, and behavior of individuals and the impact it has on social behavior, the environment, and the economy.
Contemporary media are subject to governmental policies and regulations intended to curb their influence, ensuring universal access, and protecting consumers.
Contemporary media and information networks are crucial for globalization, an accelerating process of integrating communication, culture, trade, and governance among people across the world.
Exam 3 is due today by 11:59 PM on Google Classroom.