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Testable Terms, Final Exam, Fall 2014

The following list represents the “testable terms” of the material covered in the second half of the course. In the order of my preference, you should consult the textbook, the lecture outlines, and, of course, your own notes to help you study these terms. If you need further references, the Internet is your friend.

  1. actual malice
  2. adult contemporary (AC)
  3. affiliate stations
  4. album- oriented rock (AOR)
  5. Amplitude Modulation
  6. analog
  7. anthology dramas
  8. ARPAnet
  9. association principle
  10. astroturf lobbying
  11. authoritarian model
  12. bandwagon effect
  13. basic cable
  14. Big Five
  15. Big Six
  16. block booking
  17. blockbuster
  18. boutique agencies
  19. broadband
  20. broadcasting
  21. browsers
  22. CATV
  23. celluloid
  24. commercial speech
  25. Communications Act of 1934
  26. communist or state model
  27. contemporary hit radio (CHR)
  28. cookies
  29. copyright
  30. Corporation for Public Broadcasting (CPB)
  31. country
  32. data mining
  33. demographics
  34. digital
  35. digital communication
  36. digital divide
  37. digital video
  38. direct broadcast satellite (DBS)
  39. documentary
  40. drive time
  41. e-commerce
  42. e-mail
  43. electromagnetic waves
  44. Fairness Doctrine
  45. famous-person testimonials
  46. Federal Communications Commission (FCC)
  47. Federal Radio Commission (FRC)
  48. fiber-optic cable
  49. fin-syn
  50. first- run syndication
  51. flack
  52. focus groups
  53. format radio
  54. Fourth Estate
  55. fourth screens
  56. Frequency Modulation
  57. gag orders
  58. genre
  59. hidden-fear appeal
  60. Hollywood Ten
  61. indecency
  62. indies
  63. Internet
  64. Internet radio
  65. Internet Service Provider (ISP)
  66. irritation advertising
  67. kinescope
  68. kinetograph
  69. kinetoscope
  70. libel
  71. libertarian model
  72. Little Three
  73. lobbying
  74. low-power FM (LPFM)
  75. market research
  76. mega-agencies
  77. megaplexes
  78. microprocessors
  79. Morse code
  80. movie palaces
  81. multiple- system operators (MSOs)
  82. multiplexes
  83. must- carry rules
  84. myth analysis
  85. narrative films
  86. narrowcasting
  87. net neutrality
  88. network
  89. network era in TV
  90. news/ talk/ information
  91. newsreels
  92. nickelodeons
  93. O & Os
  94. obscenity
  95. off- network syndication
  96. oligopoly
  97. opinion and fair comment
  98. opt-in or opt-out policies
  99. option time
  100. Paramount decision
  101. pay- per- view (PPV)
  102. payola
  103. plains-folks pitch
  104. podcasting
  105. political advertising
  106. premium channels
  107. press agents
  108. press releases
  109. prime time
  110. Prime Time Access Rule (PTAR)
  111. prior restraint
  112. product placement
  113. progressive rock
  114. propaganda
  115. pseudo- event
  116. psychographics
  117. public domain
  118. public relations
  119. public service announcements (PSAs)
  120. publicity
  121. qualified privilege
  122. Radio Act of 1912
  123. Radio Act of 1927
  124. Radio Corporation of America (RCA)
  125. radio waves
  126. rating
  127. retransmission fees
  128. right to privacy
  129. rotation
  130. satellite radio
  131. saturation advertising
  132. search engines
  133. Section 315
  134. share
  135. shield laws
  136. slander
  137. slogan
  138. snob-appeal approach
  139. social media
  140. social networking sites
  141. social responsibility model
  142. space broker
  143. spam
  144. spyware
  145. studio system
  146. subliminal advertising
  147. superstations
  148. syndication
  149. synergy
  150. talkies
  151. Telecommunications Act of 1996
  152. telegraph
  153. third screens
  154. time shifting
  155. transistors
  156. urban contemporary
  157. Values and Lifestyles (VALS)
  158. vertical integration
  159. video news releases (VNRs)
  160. video- on- demand (VOD)
  161. viral marketing
  162. vitascope
  163. wireless telegraphy
  164. wireless telephony
  165. World Wide Web

Note: Because the Final Exam is technically cumulative, you should also review the major concepts of the media industries we covered in the first half of the course, too. Those are not included in this list.